Official distribution and brand protection for European beauty brands · Request a free brand check

Distribution · Into Europe

One entry point for 27 countries.

The EU is one market with strict cosmetics rules. We bring brands from the US, the UK and beyond into Europe through the Netherlands, with the compliance, stock and channels in place.

Before the first sale

What the EU asks of every cosmetic.

Under the EU Cosmetics Regulation, no cosmetic may be sold without a responsible person established in the EU. We arrange it, directly or with a specialised partner, together with everything around it.

  • EU Responsible Person named on the label
  • Cosmetic product safety report and product information file
  • CPNP notification before the product is placed on the market
  • EU labelling with ingredients, batch, durability and local-language warnings
  • GPSR and EPR details for marketplaces and packaging schemes
  • An EU trademark to protect the brand and unlock Brand Registry

After the import

Sold where Europeans actually shop.

From our warehouse in the Netherlands we ship to all 27 member states and run the marketplaces that matter per country.

Amazon Europe

Nine EU stores from one account, starting with Germany and France.

bol and Kaufland

The Benelux leader and the fastest-growing marketplace in Central Europe.

Retail partners

Introductions to pharmacies, beauty retailers and online stores when the brand is ready.

Questions

Distribution in Europe, answered.

Can you be our exclusive EU distributor?

For the right brand, yes. We discuss territory, channels and targets openly and put them in a clear agreement.

Which countries do you cover?

We sell across the EU from the Netherlands, with a focus on the Benelux, Germany, France and the other large marketplace countries.

Do you handle EU compliance?

We make sure the requirements are in place before launch, from the responsible person to local-language labelling, working with specialised partners where needed.

Start with a conversation

Your brand deserves one trusted seller.

Tell us where your brand is sold today. In one 30-minute call we show you what we see on the marketplaces and how we would protect and grow your brand.